
RMS Beauty: Natural Makeup Worth the Luxury Price Tag?
Have you ever flipped over your favorite foundation bottle and tried to read the ingredient list? If you're anything like me, you might need a chemistry degree to understand half of those words! That's where clean beauty brands like RMS Beauty come into the picture. Founded by makeup artist Rose-Marie Swift, this brand promises natural, organic ingredients that are actually good for your skin. But with their premium price tags, many of us wonder: is RMS Beauty really worth the splurge?
My Journey with Clean Beauty
I've always been a makeup enthusiast, but after developing some mysterious skin reactions a few years ago, I started paying more attention to what I was putting on my face. That's when I stumbled upon RMS Beauty at Sephora. The sleek, minimalist packaging caught my eye, but the "clean beauty" promise made me reach for my wallet.
Over the past six months, I've been testing several RMS products, and today I'm sharing my honest thoughts about whether these luxury items deserve a spot in your makeup bag.
What Makes RMS Beauty Different?
Before diving into the product reviews, let's talk about what sets RMS Beauty apart:
The brand philosophy focuses on "makeup with skincare benefits" – meaning these products aren't just sitting on your skin, they're actually supposed to improve it over time. Sounds amazing, right? But do they deliver?
RMS Beauty Products: The Hits and Misses
"Un" Cover-Up Concealer ($36)
This little pot of concealer has developed something of a cult following, and after trying it, I can see why.
What I loved: The creamy texture melts into skin rather than sitting on top of it. It covered my dark circles without looking cakey or settling into fine lines. By afternoon, it actually looked better than when I first applied it – like my natural skin but improved.
What could be better: The coverage is definitely on the lighter side. If you're looking to cover major blemishes or discoloration, you might need to layer it or look elsewhere. The coconut oil base might not work for everyone, especially if you're acne-prone.
Living Luminizer ($38)
This highlighter is probably RMS Beauty's most famous product. It gives that "lit from within" glow without any glitter or obvious shimmer.
What I loved: Unlike many powder highlighters that look obvious and sparkly, this cream formula gives a natural dewiness that makes people ask if you've had a facial recently. It lasts all day and never looks streaky or patchy.
What could be better: The small pot makes application somewhat challenging without a brush or finger. At $38 for a tiny amount of product, it's definitely a luxury purchase.
Lip2Cheek ($36)
These multipurpose pots can be used on both lips and cheeks, making them perfect for creating a cohesive look.
What I loved: The "Demure" shade gave me a natural flush that looked like I'd just come in from the cold. The buildable formula allowed me to go from subtle to more dramatic without ever looking overdone. The fact that it worked equally well on lips and cheeks streamlined my makeup routine.
What could be better: The staying power on the lips is limited – expect to reapply after eating or drinking. Some of the deeper shades can be a bit patchy if not applied carefully.
"Un" Powder ($34)
This translucent setting powder promises to set makeup without looking dry or cakey.
What I loved: Unlike many powders that leave a white cast, this truly disappeared into my skin. It controlled shine without making my face look flat and lifeless. A little goes a long way, so the container should last quite a while.
What could be better: The loose powder format can get messy, and at $34, it's significantly pricier than drugstore alternatives that perform similarly.
Is RMS Beauty Worth the Price?
After six months of using these products, here's my honest take:
For everyday makeup wearers who prioritize skin health, RMS Beauty offers something special. The products truly feel different on the skin – lighter, more nourishing, and more natural-looking than conventional makeup. I've noticed fewer breakouts since switching, and my skin actually looks better when I remove my makeup at night.
However, if you're looking for full coverage, dramatic looks, or have a tight beauty budget, there are probably better options for you.
Who Should Try RMS Beauty?
RMS Beauty might be perfect for you if:
Final Thoughts: Luxury with Purpose
What I've come to appreciate about RMS Beauty is that the luxury price tag isn't just for fancy packaging or brand name – it's for genuinely high-quality, thoughtfully formulated products that serve a dual purpose of making you look good now and treating your skin well in the long run.
Have you tried RMS Beauty products? I'd love to hear about your experiences! Clean beauty is such a personal journey, and what works for one person might not work for another.
Remember, the best makeup is the kind that makes you feel confident and comfortable in your own skin – whether that costs $5 or $50!
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